raph13
Raphaël Samson, a 3rd-year student at IIM, currently working at Grinta Agency as an Assistant Art Director. Developing visual concepts across branding, advertising, and digital design, with a strong interest in experimental graphic systems.
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Chanute Party
- Santa Cruz
- Wassup Magazine
- Sorare 26
- Adidas X CaminoTV
- Coming soon
Adidas X CaminoTV
2024
Photoshop
All rights reserved
As part of the Communi-tee Season 2 contest organized by CaminoTV in partnership with Adidas, the brief asked us to reinterpret the iconic Firebird around a place that means something to us. I chose Japan and more specifically the Sakura, a universal symbol of ephemeral beauty and renewal.
The design integrates a composition of flowering branches that spreads across the entire surface of the jacket, blending the sportswear heritage of the silhouette with the delicacy of the floral motif. The palette is deliberately restrained: white symbolizes purity, touches of pink bring softness, and the silver of the stripes and Trefoil evokes the gleam of katana blades, grounding the design in a visual harmony that stays true to Adidas codes.